DS Marketing, Marketing Manager【DS】
Job Description Summary
We are seeking a highly motivated and experienced Marketing Manager to lead Microbiology Core Media (MCM) products which mainly have Clinical media and Industrial Microbiology as one of Microbiology portfolio. The ideal candidate will have a background in the medical device or healthcare industry, with a passion for improving patient outcomes through innovative solutions. This role will be responsible for volume of plated media manufactured by Fukushima plant as well as general marketing skills which are operation, strategy, market analysis, and lifecycle management, ensuring the successful commercialization and growth of our products in the market.Job Description
Job Description
Essential Job Functions:
Develop and implement the product strategy and marketing operation for the MCM portfolio, focusing on Clinical Media and Industrial Microbiology. Drive top line by working closely with sales team while maintaining the business profitability and Gross Profit (GP) targets. Conduct market research and competitive analysis to identify opportunities and risks, as well as ensure the product offering remains competitive and relevant. Collaborate with cross-functional teams including Sales, Application, Market Shaping, Fukushima plant, Quality Assurance and Regulatory Affairs to ensure alignment on product development and go-to-market strategies. Provide product training and support to the sales team and healthcare professionals to drive product adoption and market growth. Monitor product performance and key metrics to ensure commercial success, and take corrective actions as needed. Manage relationships with key opinion leaders (KOLs) and healthcare professionals to gather insights and build advocacy for the products. Plan and execute events such as academic conferences, exhibitions, seminars and BD -sponsored events for building and maintaining key customer relationship. Work closely with Micro Marketing team to develop and execute marketing campaigns, including digital and event-based initiatives. Ensure compliance with local and global regulatory requirements, working with internal regulatory teams to facilitate product registrations and approvals. Develop your subordinates as a people manager
Desired key competency
Creative, open personality that creates new and better ways for the organization to be successful. Being curious interested in both details and the big picture. Person with good professional mindset and passion to win. A constant achiever even under tough circumstances. Take ownership of actions and decisions; Be positive in actions and contributions toward meeting organizational goals.
Required Qualifications
Successful experience in Marketing, preferable in healthcare (minimum 3-5 years in a marketing role) Successful experience of convince customers with value proposition of commodity product and service among several competitors. Superior communication skills and presentation skills including ability to train teams. English skill (conversation, reading and writing). Solid PC skills, including use of Microsoft Office, Excel, Word, Access and PowerPoint.
Preferred Qualifications
Experience working in a global or regional product management role in the medical device or diagnostics industry. Strong project management skills with the ability to lead cross-functional teams.
Required Skills
Optional Skills
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Primary Work Location
JPN Tokyo - Minato-kuAdditional Locations
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"Purpose driven company where associates work every day to make healthcare better. A lot of great initiatives going on to make BD the best MedTech company in the world."
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